Drew has over 10 years of brand management experience and 5 years of advertising. He started his career in Unilever then moved to Globe both under consumer marketing. He joined various pharmaceutical companies after, managing consumer and ethical brands – Boehringer-Ingelheim, Roche and Sanofi. He eventually joined Rebisco for Marketing Capability, training young and senior marketers in the fields of strategy and action planning. In 2015, he founded GUP Inc., as a sports events agency until he and his partners decided to turn the company into a full-fledged digital advertising firm that it is today. When not working on brands, Drew can be seen teaching at the University of Asia and the Pacific (his alma mater) and giving public workshops about brand, sales and digital. He also runs TuLong Weekend, a personal project, non-profit organization of young professionals dedicated to helping the marginalized communities in the country.